Comments on: Oh! The power of even a badly told story http://cherie-beck.com/2008/06/12/oh-the-power-of-even-a-badly-told-story/ Pursuing Prime Fri, 23 Sep 2011 21:26:35 +0000 hourly 1 http://wordpress.com/ By: Mary Kate Murray http://cherie-beck.com/2008/06/12/oh-the-power-of-even-a-badly-told-story/#comment-151 Tue, 29 Jul 2008 07:13:46 +0000 http://cheriebeck.wordpress.com/?p=160#comment-151 My husband and I just supported my step daughter through her first lease signing experience. The leasor is a student who purchased the townhome with his mom as a cosignor. He put together his lease from various resources he found, likely online. It was short, effective, covered all the bases. But the most memorable component of this legal document was the few sentences about why there is no smoking in the house or even near it, that told the story of the great fire of 2006 that was started by a roommate who burned down half of the backyard. Excellent use of truly functional “short story” telling.

I find the most compelling stories to be those that are “true.” Whether they are made up or not, those stories that contain and share the authentic are the most powerful.

]]> By: Nicky Fried http://cherie-beck.com/2008/06/12/oh-the-power-of-even-a-badly-told-story/#comment-136 Fri, 13 Jun 2008 19:07:30 +0000 http://cheriebeck.wordpress.com/?p=160#comment-136 Storytelling is a very powerful communication tool – and as Steve Denning uses it a great means to influence. I like that fact that story is universal and can be used at any level within the organization. It is an excellent means of engaging employees and illustrating the desired behaviors through stories of colleagues. So much more then a leadership tool.

]]>